Thursday, November 5, 2009

How Google Wave May Change How You Market Online

Social media sites like Twitter and Facebook have made their mark in the Social Media industry. They have their own special niche and usage to marketers and prospects. The use of videos and photos have changed, with social media sites allowing people to organize and create photo albums. And with the option to join and create groups, there's plenty of options with interaction and sharing content.

Think of Google Wave like a social media site, with the option to share a wave of content with other people, organize the content, all in real-time. Think of Google Wave as a instant messenger, only with the option to see what other people are typing and the photos, documents, and videos that they post for other people to see. Not only that, but with the ability to edit content people post on Google Wave, makes this service all the better. Not only that, people can jump into a "wave" or conversation that's taken place, and you'll be able to enter waves of interactions with other people.

For anyone that's used online conference programs like Go-To-Meeting may find Google Wave useful. Marketers can find this option as a delight for handling projects, having group meetings, and brainstorming, while gamers and families can use them to share photos, and even play interactive games. How does this service sound? Sounds great given the many things people will be able to do with it.

Though Google Wave may not fully change the way people use Social Media, it's definitely going to be a new and innovate way for people to interact, share content, and market their small business. It's like a new wave technology is being introduced, and Google continues to stay innovative. Yahoo and Microsoft may try and play catch up, but Google will continue to stay a step ahead of them.

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