Monday, November 9, 2009

The Power of Content Marketing

How would you like it if you got paid just form providing value to your prospects? How about in such a way that you're top ranked in popular search engines like Google, you're known everywhere based on your content, to the point where you're generating endless leads.

Trust me this is all possible. But if you're one of those people that has been pitching your business opportunity to your prospects whether it's through word of mouth, or through wall posts on Facebook, it's time for you to stop. You're probably one of those people that's struggling to even get one lead this way.

I see it happen all the time on Facebook, and on Twitter. People post links to their sales pages, but don't realize that the people they're sending it to either are already part of a different business, or they're already part of their opportunity that they're promoting. Worst off, posting the same content over and over again makes them look like spammers, which prospects resent.

If you don't want to be a part of the 98% of Network Marketers that struggle in the industry, set yourself apart and provide content that targets your specific audience. The type of content can include: articles, blogs, videos, charts, documents, step by step instructions, etc. In order for you to generate leads and profits, you must learn to give. Givers always receive ten times the fortune for what they provide.

If you don't know what to provide, start educating yourself through reading books and courses, and then apply what you learned to your audience. The few Network Marketers that are doing it this way are getting the big time profits, and are leaders of their primary business. Now it's time for you to be one of those people.


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